web n. 1. any structure… formed by or as if by weaving or interweaving.

The 'web' would not be a web were it not for links, transforming web pages into web sites and web sites into a global information network. Links from page to page and site to site are the foundation upon which the web is built.

By trading links with other related, but not competing, websites you can seriously grow your traffic, for two reasons:

• Visitors may come to you from the sites with which you traded links
• Some of the major search engines regard the links pointing to your site as an indicator of quality. You are therefore likely to get more search engine traffic in addition to the traffic you get through the links themselves.

It is therefore an excellent idea to combine a search engine campaign with a linking campaign, setting up as many links to and from good quality related sites as possible. This can be time consuming work, and fruitless if gone about in the wrong way, so why not let Ascendancy do the hard work for you?

We can plan and implement a reciprocal linking campaign for your company, generating traffic through links with complementary sites approved by you.

For more information call us now on 01952 288314 or email info@ascendancyinternetmarketing.com.