SEO
The Power of Social Media! With the world becoming more digitally focused, it is a great time to start developing your brand on social media to strengthen and grow your audience. Many people now use…
Picking a domain name can be difficult, especially with most of the short and easy-to-remember ones now gone. Some new businesses are now opting to find an available domain name and then naming their…
Having an SSL certificate is essential on any modern website. In the past, SSL certificates were primarily used to secure the transmission of sensitive information on the web, such as credit card…
Backlinks are links from a page on one website that lead to another website. Google looks favourably on these when deciding organic search engine rankings due to them being considered a “vote of…
A meta description is an HTML tag that you can set for a page of your website and (Google gods permitting) will show under your title tag on a search engine results page. It can be used to give some…
For e-commerce businesses, returns can be a real headache. Not only do you have to deal with the disappointment of customers not loving your product, but it also eats into your profit margin and…
Is everyone in your business targeting your marketing at a clearly-defined set of potential customers? Need a clear-cut picture of your target audience? That is where a marketing persona comes into…
A Shropshire digital marketing company is celebrating Digital Marketing Assistant Harry Roberts successfully completing his apprenticeship. Ascendancy, based in Newport, has long believed in…
So – we’ve all been working from home for a veeeeeeery long time now, and generally speaking, it’s all worked pretty smoothly, at least in terms of the logistics. I’ve been…
We’ve been quietly working away in our corner of Shropshire planning a host of virtual seminars and training courses for businesses, on our various areas of expertise. So far confirmed are: 19 Nov,…
As Search Engine Marketers, we are constantly looking to expand our knowledge of everything search. We want to know how it works, how it’s going to evolve and most importantly – how we can…
Two Shropshire companies who work hand-in-hand for clients across the country have picked up the top two honours in the same category at a prestigious regional awards ceremony. The Visual Works,…
Video has recently shown itself to be of huge value in the world of digital marketing. People are watching more and more videos online, so brands have started to ensure that video is a big part of…
A Shropshire digital marketing company has taken on a new member of staff to help meet the demands of an expanding client base. Ascendancy, based in Shifnal, is seeing a growth in calls for its…
Shropshire-based Ascendancy has strengthened its team with the appointment of a new digital marketing assistant. Bethan Evans, 21, from Market Drayton, has a diploma in digital marketing and is…
A Shropshire farm shop has made a giant leap into the digital marketing world – and is reaping the benefits. Apley Farm Shop at Norton, between Telford and Bridgnorth, called on Shifnal-based…
Shropshire digital firm Ascendancy has been announced as one of the first small businesses in the country to launch degree apprenticeships for employees. The degree apprenticeships scheme is seen as…
An award-winning Shropshire internet marketing company, which has established itself as one of the leading agencies in Europe, is marking 15 years in business this year. Ascendancy, based in Shifnal,…
Are you thinking about hiring a digital marketing agency to help market your business online? Here are some examples of questions that you should ask when enquiring with each agency. These will…
The Yoast SEO Plugin is a really useful plugin for WordPress that gives you guidance on how to optimise your website for search engines. You enter a keyword in the ‘focus keyword’ box and it…
We’re over the moon to announce that we have won the Best Small Business award at the Shropshire Business Awards. We received the award from sponsor Nick Jones Wealth Planning at a ceremony at…