Posts by Helen

Web design and digital marketing agency Ascendancy was this month recognised for its excellence after being crowned Best Small Business 2017 at the annual Shropshire Business Awards. The Ascendancy team were crowned Best Small Business 2017 The small but committed workforce at Ascendancy Internet…

We’re over the moon to announce that we have won the Best Small Business award at the Shropshire Business Awards. We received the award from sponsor Nick Jones Wealth Planning at a ceremony at the Telford International Centre on June 23rd. We’d like to thank all our clients, suppliers…

A Shropshire-based digital marketing company is expanding its capacity by joining forces with a graphic design agency which has worked with a series of national brands. Ascendancy Internet Marketing in Shifnal has hired graphic designer Craig Hodgkiss, who founded his own company, Yellow Bird…

Quality Score is a fundamental concept of Google AdWords. For the uninitiated, each keyword in your account gets given a Quality Score which is a mark out of 10. If you get a high Quality Score, you can potentially rank higher up the page for a lower cost. This is because ads aren’t purely ranked…

This is the sixth post in a series about under-used Google Analytics features. Under-used by whom? Not by us – these are features that we use all the time, and find invaluable in analysing our clients’ data. But we find that the majority of clients are unaware of them or unsure how to use them…

If you’re familiar with Google AdWords, and a friend asked you to explain it to them, you’d probably say something like this: When you create an AdWords campaign, you select the keywords you want to advertise on, and write ads that will be triggered when people search for the keywords…

This is the fifth post in a series about under-used Google Analytics features. Under-used by whom? Not by us – these are features that we use all the time, and find invaluable in analysing our clients’ data. But we find that the majority of clients are unaware of them or unsure how to…

This is the fourth post in a series about under-used Google Analytics features. Under-used by whom? Not by us – these are features that we use all the time, and find invaluable in analysing our clients’ data. But we find that the majority of clients are unaware of them or unsure how…

This is the third post in a series about under-used Google Analytics features. Under-used by whom? Not by us – these are features that we use all the time, and find invaluable in analysing our clients’ data. But we find that the majority of clients are unaware of them or unsure how to…

This is the second post in a series about under-used Google Analytics features. Under-used by whom? Not by us – these are features that we use all the time, and find invaluable in analysing our clients’ data. But we find that the majority of clients are unaware of them or unsure how to…

This is the first post in a series about under-used Google Analytics features. Under-used by whom? Not by us – these are features that we use all the time, and find invaluable in analysing our clients’ data. But we find that the majority of clients are unaware of them or unsure how to…