Those of you who visit this site regularly may have noticed a few changes – yes, we made time in our schedule to work on our own website! Feedback so far has been overwhelmingly positive, and…
In our day to day work at Ascendancy we look at hundreds of websites every day from almost every industry you could think of. We look at our own websites of course, but we also do search engine and…
You’ve probably never noticed, but at Ascendancy we call ourselves a ‘Website optimisation company’ as opposed to a ‘Search engine optimisation company’. The difference is that we recognise…
A common issue faced by our clients is that they need to find an effective way of targeting potential clients online who are situated in a particular local area. If this sounds like you,…
As we work on our clients’ websites, we often see the same issues recurring across multiple projects. One particularly tricky issue that we frequently come up against is when a client is…
Increasingly, we take over Google AdWords accounts that our clients have set up for themselves and subsequently found the system more difficult to make pay than they had expected. Google AdWords…
If you’ve recently redesigned your website, or made some major changes to its content or functionality, you probably didn’t give a second thought to what happened to the ‘old’ version of the…