Imperial Bricks are one of the UK’s leading suppliers of the finest handmade, wire cut and pressed bricks.
Based locally in rural Shropshire, they specialise in producing a growing range with a strong focus on regional variations, in imperial and metric sizes.
The bricks are expertly reproduced using handmade traditional methods to match brick colours and textures found across the UK over the past 500 years.
Although the existing website was successfully generating a good number of enquiries both from SEO and Google AdWords, there were a number of issues with the website.
The website was not responsive, meaning that it did not perform well on mobile and tablet devices, and it did not have a content management system built in, which made any updates or changes difficult and time-consuming to implement. In addition, the company was undergoing a rebrand and needed the website to reflect the revised branding, as well as offer improved functionality and user experience.