The Client
LightSource LED Ltd provides a comprehensive range of domestic, commercial and industrial lighting products, exclusively distributed through an extensive national network of electrical wholesalers.
Their aim is to provide low cost, energy efficient lighting solutions at the highest quality.
The Brief
LightSource required a new, responsive website designed to showcase the business’ range of products.
The aim of the website is to generate new business enquiries, so having a strong call to action and strong tracking in place was key, including tracking of enquiries.
The website needed to be developed with digital marketing in mind –ensuring that the building blocks were in place for any future digital marketing campaigns. The site needed a search engine friendly structure combined with the ability to easily to set up new landing pages for targeted digital campaigns.